There are many ways of apprehending the qualitative-quantitative distinction in social research, of course. A useful approach is to distinguish these two methodologies along the rough outlines of the object-subject debate, a distinction that has taken many forms in various arguments. Nevertheless, according to most textbooks, the quantifiers are supposed to be "objective" and positivistic. They allegedly deal with "facts' and their "totem" is purported to be Emile Durkheim. By contrast, the qualifiers are supposed to pay attention to the actor's 'subjective" point of view, and they are said to be phenomenological.¹ Max Weber is often cited as their "totem." Much has been written about the epistemological crises in sociology that stem from pushing this object-subject distinction to an extreme.² Recently, Horowitz has exposed the ideological biases that afflict sociological theory as a result of this distinction.³ Nevertheless, notwithstanding the many fine efforts that have been made to transcend this distinction, it is undeniable that it continues to inform — in some manner, however dilluted — contemporary social research textbooks, and that it continues to afflict sociology.